Job Description

Join to apply for the MEDIA EXECUTIVE - KMOV role at Gray Media

About Gray Media

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top?rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of U.S. television households. The portfolio includes 77 markets with the top?rated television station and 100 markets with the first and/or second?highest?rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV households. Gray also owns Gray Digital Media, a full?service digital agency, and other media properties such as video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio facilities Assembly Atlanta and Third Rail Studios.

About KMOV

KMOV is the most watched television/digital news operation in Missouri and Southern Illinois, with nationally?recognized and award?winning news, weather, and investigative content. Winner of the Edward R. Murrow award in 2023 for Best Newscast, KMOV resides in a new state?of?the?art facility in the suburbs of St. Louis. It is one of the top CBS affiliates in the country, a leader in Market #24, and known for its award?winning coverage, community service projects, and effective broadcast and digital marketing solutions.

Job Summary

KMOV is seeking a Media Executive with a winning attitude to work in a competitive, collaborative, and fast?paced marketing environment. This individual will solicit new advertisers and increase the share of business of existing advertisers. The Media Executive achieves assigned revenue goals through the sale of airtime, digital advertising, and other products and services to new and existing clients.

Duties / Responsibilities

• Achieve television and digital revenue goals set by the company for existing and developmental accounts; sell advertising time and provide continuous service to advertising agencies and direct accounts. Evaluate an advertiser's marketing needs and develop proposals & presentations.
• Make presentations to advertisers' key decision makers in written and/or visual form. Manage client?chosen solutions and provide excellent customer service.
• Place a priority on the sale of special inventory, marketing events, and/or production to increase revenue potential.
• Provide management with timely and accurate monthly, quarterly, and annual budget forecasts and generate any additional station?specific reports as required.
• Maintain an understanding of local market ratings, competitive media, station strengths, industry, and product knowledge; stay updated on industry trends through trade publications and marketing seminars.

Qualifications & Requirements

• Bachelor's degree highly preferred, or equivalent work experience. Related sales/marketing courses and seminars are helpful.
• 2-3 years sales experience, with preference given to TV, Radio, or Cable sales background.
• Proven track record of sales accomplishments and development of successful sales presentations.
• Knowledge of strengths and weaknesses of competitive media preferred.
• Strong sales skills with the ability to create effective sales promotions.
• Adaptable and effective negotiating skills.
• Solid computer skills using Excel, Word, and PowerPoint.
• Knowledge of Nielsen, ComScore, Wide Orbit, and Scarborough is a plus.
• Excellent organizational, multi?tasking, and problem?solving skills.

Additional Info

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. The company complies with all applicable state and local laws governing nondiscrimination in employment in every location where it has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Grays employees to perform their job duties may result in discipline up to and including discharge.

If you feel youre qualified and want to work with a great group of people, go to type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references. Current employees may apply through the Gray?TV UltiPro self?service portal.

KMOV?TV/Gray Media is a drug?free company.

Seniority Level

Entry level

Employment Type

Full?time

Job Function

• Marketing, Public Relations, and Writing/Editing

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